Have new and better ideas
Your category’s changing and you know you need bold, fresh ideas. But your existing approach to innovation is stuck in a rut, giving you the same old same old.
We’ll help you use challenger thinking to redefine what innovation means for your company, to kick-start the creation of genuinely new ideas – and to put them into action in a more challenger way.
In particular, we’ll help you:
Clarify your brand story, and what role innovation really plays
Break the ‘path dependence’ to your old ways of thinking and doing
Shift your thinking from ‘resources’ to a challenger sense of ‘resourcefulness
Create the mind-set and practices of a permanent ‘culture of innovation’
“Whether it was holding us accountable to not cutting corners, to making the right trade-offs or helping us incubate ideas, it was critically important to have eatbigfish as our partner every step of the way”
— Jonathan Craig, CMO, Charles Schwab