workshops
challenger lighthouse identity
The defining programme for a brand that wants to think and act like a Challenger. It is focused on the development of a Challenger Lighthouse Identity: an absolutely clear and inspiring sense of where you stand as a brand and the point of view you have about the world you operate in. The implications of this Identity will be manifested in everything you do, and become the yardstick of all your actions.
"In my view this process is currently the quality benchmark for strategic visioning with head, heart and soul anywhere in the world."
Helen Lewis ,VP Consumer Insight and Marketing Strategy, Unilever Marketing Academy
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adding richness to the identity
We offer a range of workshops and tools to help develop and add richness to your brand identity, including Wrapping, Reversing the Circles and Grip.
the brand planning cycle
A series of workshops designed to help your team think differently at each stage of the brand planning cycle to get you away from the 'same old think'.
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